CRG Predictive Intelligence

CRG Predictive Intelligence

CRG Predictive Intelligence, a division of CRG Global, Inc., is an industry-leading provider of predictive intelligence and agile prediction market research services to agencies and Fortune 1000 brands. By leveraging a validated prediction algorithm, combined with a gamified user interface, CRG's proprietary platform, HUUNU®, takes advantage of the collective judgment of a target audience to predict future trends, consumer behaviors, and preferences. HUUNU has been the premier predictive intelligence platform since 2006. HUUNU has been the premier predictive intelligence platform since 2006.

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Author’s Blogs

Unlocking the Future: The Power of Strategic Foresight in a Rapidly Evolving World

In a modern world characterized by rapid, unpredictable change, businesses have little choice but to adopt a chronically reactive posture. W...

Maximizing Market Reach with TURF Analysis: A Comprehensive Guide for Real-World Application

Whether you’re looking to add a new product to your product mix, rationalize your service offering, or tweak your messaging approach, a TURF...

Mastering Brand Extensions with Predictive Intelligence: Your Guide to Success

Whether adding a new flavor or variant or adding a new product category to your current offering, brand extension is an excellent way to lev...

Cracking the Code of Price Optimization: Strategies for Success

Every product and service that enters the market has its perfect price – the price that precisely balances perceived value and customer pric...

How to Use Content Creators to Predict Trends and Conduct Innovation Research

Creator market research taps into the knowledge of content creators to gain valuable insights into consumer preferences, untapped needs, via...

How to Use Predictive Intelligence to Conduct Better Market Research

Bringing a new campaign, product, or service to market carries a huge amount of business risk. To mitigate that risk and ensure a healthy re...

Concept Testing in Action: 3 Practical Concept Testing Examples

From new product variants and service offerings, to creative territories, concept testing is vital to mitigate risk, identify winning ideas,...

Uncovering the Best-Fit Market Research Tools for Your Needs

The world of market research tools is a veritable labyrinth that threatens to overwhelm even the savviest market researcher. Whether you’re ...

Tapping into Prediction Markets to Identify Truly Representative Samples

High-quality representative samples form the foundation of effective market research, but ensuring that your representative sample actually ...

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